July 12-13, 2025 The European Howmet Wheel Systems Team was again present with their product brand Alcoa® Wheels at the famous German race track “Nürburgring”, taking part in Goodyear FIA ETRC Truck Racing Event.
The Goodyear FIA European Truck Racing Championship (ETRC) is one of the biggest racing series in the world. ETRC is a unique motorsport spectacle and a global truck racing with the most professional teams and drivers competing in a pan-European series.
The race weekend, which attracted over 130 000 visitors, was not only a platform for technical demonstrations and networking but it provided a great opportunity to engage with our customers.
We set up with our unique Alcoa® Wheels container, which quickly became a favorite, visitors could explore various sizes of Alcoa® Ultra ONE® Dura-Bright® wheels and discover the features of our mobile application, which provides quick and easy access to product information, technical specifications, and useful tools to support our partners and customers. Besides these, guests could enjoy a fun foosball with Alcoa® Wheels European team.
